Kraken 與 Bitpanda:比較這些加密貨幣交易所

作者 Kraken Learn team
7 分鐘
2026年1月23日
重點摘要 🔑
  1. Both Kraken and Bitpanda offer crypto alongside additional investment products such as stocks and ETFs (availability varies by region).

  2. Kraken began as a cryptocurrency exchange and provides advanced trading tools, staking, recurring buys, and asset bundles.

  3. Bitpanda emphasizes accessibility and a simplified multi-asset investing experience.

  4. Kraken operates with deep global liquidity and exchange-based maker-taker pricing.

  5. Platform scope, trading depth, and fee structures differ depending on investor needs.

Kraken 與 Bitpanda簡介

When comparing Kraken vs Bitpanda, investors are evaluating two European-accessible platforms that go beyond simple crypto trading. Bitpanda is known for its user-friendly, multi-asset approach that includes stocks and ETFs, while Kraken began as a cryptocurrency exchange and has expanded to offer a wide range of services including staking, recurring purchases, asset baskets, and access to additional investment products in select regions. In this comparison, we examine how Kraken and Bitpanda differ across fees, supported assets, trading tools, investment features, security standards, and overall platform flexibility.

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Kraken 與 Bitpanda概覽

Kraken 概覽

Kraken 於 2011 年在美國成立,是加密貨幣業界最早成立且最具規模的品牌之一。交易所於 Bitcoin 推出後不足兩年便正式成立,憑藉對安全、營運透明度及優質用戶體驗的高度重視,贏得全球認可。

目前,Kraken 為超過 190 個國家的逾 1,500 萬名客戶提供服務。Kraken 的產品由面向個人投資者的旗艦 Kraken 平台,以至透過 Kraken Pro 平台及 Kraken Desktop app 為進階及機構交易者提供的強大一站式交易平台,涵蓋多個範疇。

Kraken 的機構服務套件涵蓋現貨、槓桿、期貨市場、質押及場外交易,服務合資格客戶。Kraken 亦透過 Kraken 學習中心 大力投資教育,支援新手及經驗豐富的交易者。

Kraken 總部位於懷俄明州,並透過定期發布 Proof of Reserves 強調其對問責的承諾。這項做法早於 2014 年便由 Kraken 引入業界。Kraken 亦是首間在 Bloomberg Terminal 上市的加密貨幣交易所,有助於連繫傳統金融與數位資產。

憑藉在美國、加拿大、英國、歐盟等主要市場取得的監管牌照,以及協助處理 Mt. Gox 債權人申索等案件的經驗,Kraken 建立了穩定並符合規例的營運聲譽,成為尋求安全且持久的加密貨幣交易所人士信賴的平台。

Bitpanda概覽

Founded in 2014 by Eric Demuth, Paul Klanschek, and Christian Trummer, Bitpanda is a digital asset trading platform headquartered in Austria. Launched with a goal of simplifying crypto, it aims to make investing available to everyone via a retail-focused offering. Bitpanda’s core product is a spot crypto exchange which supports 500+ cryptocurrencies and tokens through mobile and web interfaces. Towards its goal of simplifying investing, it also offers “crypto indices” (one-click products that offer exposure to a range of digital assets) and earning/staking features. In 2026, it expanded its offering to include precious metals, equities and ETFs, complete with fractional share functionality. Bitpanda stands out as a user-friendly option with broad asset support — making it a strong choice for users that want to manage investments via a single portal. As a Europe-focused platform, it complies with the MiCA framework, meaning that its customers enjoy stronger consumer protections. However, Bitpanda lacks the advanced trading tools and institutional-grade features that some of its more specialized competitors offer. Order types remain relatively basic, and margin/derivatives products are unavailable — meaning that it may not be suitable for intermediate/advanced traders. As a result, it caters best to users seeking a simple, all-in-one platform for managing traditional and digital assets versus those deploying advanced trading strategies.

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客戶選擇 Kraken 而非 Bitpanda 的原因

While both platforms serve European investors, Kraken’s longevity in the crypto industry sets it apart. Founded in 2011, Kraken has navigated multiple bull and bear cycles, maintaining continuous operations while many competitors have come and gone. Security remains central to Kraken’s identity. With no history of client fund breaches, internationally recognized certifications (ISO/IEC 27001, SOC 2 Type II), and regular third-party Proof of Reserves audits, Kraken operates with a security-first mindset. Beyond crypto access, Kraken provides advanced trading infrastructure, staking, recurring purchases and institutional-grade services under a globally licensed framework — appealing to users who prioritize resilience, compliance and deep market liquidity over simplified multi-asset convenience.

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產品及功能

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Kraken 產品及功能

Kraken 的生態系旨在支援各種交易風格及不同經驗程度的用戶。你可以透過簡潔易用的流動 app 隨時隨地進行交易,或使用 Kraken Pro 的進階工具,包括詳細圖表、自定義訂單類型及即時市場數據。

平台支援所有用戶進行現貨交易;符合資格的地區亦可進行槓桿交易(槓桿最高達 5 倍)及期貨合約(槓桿最高達 50 倍)。機構及高淨值客戶可以透過 Kraken 的場外交易櫃枱及 Kraken Prime 服務使用更多服務。

除交易外,Kraken 亦提供加密貨幣質押,涵蓋超過 21 種資產;獎勵最高可達 17% 年化收益率,實際數額視乎代幣及網絡狀況而定。你可以直接透過平台質押 以太坊(ETH)、Solana (SOL) 及 Cardano (ADA) 等資產,賺取被動收益。

Kraken 亦透過 Krak 支援全球數碼支付。這項功能讓你可以免交易手續費發送加密貨幣或現金。

2024 年,Kraken 推出建基於 Optimism 的 SuperChain 的 Ink Layer-2 網絡,為中心化交易所與熱門 DeFi 協議之間提供順暢的連接。

如果你希望加深金融知識,Kraken 學習中心提供各類教育資源,涵蓋由區塊鏈基礎至進階交易策略的內容。

了解加密貨幣、交易及市場趨勢
探索精選的深入資源,助你更了解加密貨幣。

Bitpanda 的產品及功能

Bitpanda is built around a multi-asset investing experience for European users. Clients can buy, sell and swap cryptocurrencies via a simple app flow, set up recurring investment plans, and access staking-style earning features on supported tokens. In addition to crypto, Bitpanda also offers exposure to stocks, ETFs, and other asset classes from the same account. For users who want more control over execution, Bitpanda also provides a more exchange-like trading experience in certain regions, though its core product is generally designed around convenience rather than professional trading workflows.

客戶選擇 Kraken 而非 Bitpanda 的原因

Bitpanda is designed for simplicity and multi-asset exposure, which can be appealing for users who want crypto alongside other investment products in one place. However, its experience is typically oriented around convenience rather than exchange-grade execution and pro trading workflows. Kraken offers a more complete crypto-native ecosystem: advanced tooling via Kraken Pro, deeper liquidity, and access to spot, margin and futures markets in eligible regions. For investors who also want passive and structured strategies, Kraken adds staking, recurring buys (DCA) and curated asset bundles—plus expanded investing access in select markets—without compromising on transparency and security-first infrastructure.

支援的資產

Kraken 支援的資產

客戶可在 Kraken 使用超過 600 種加密貨幣,包括 Bitcoin (BTC) 和 XRP (XRP) 等主要加密貨幣,以及各種山寨幣,從迷因幣到流動性質押代幣,一應俱全。

你亦可直接在 Kraken 應用程式交易超過 11,000 隻免佣金 ETF 及股票。合資格地區的客戶亦可投資xStocks,即這些股票的代幣化版本。
Kraken 支援以 10 種主要法定貨幣提款及充值,讓全球客戶可以快速便捷地為帳戶存入資金。

支援的法定貨幣包括:

  • USD(美元)

  • CAD(加拿大元)

  • GBP(英鎊)

  • EUR(歐元)

  • JPY(日圓)

  • AUD(澳元)

  • CHF(瑞士法郎)

  • ARS(阿根廷披索)

  • MXN(墨西哥披索)

  • BRL(巴西雷亞爾)

Kraken 亦支援 15 種穩定幣,包括 Tether (USDT)、USDC 及 USDG。

Bitpanda 支援的資產

Bitpanda’s crypto lineup covers many of the most widely traded coins and tokens, alongside a rotating set of newer assets. The platform is also known for combining crypto with non-crypto investing in one account, letting users build a portfolio that can include stocks, ETFs and metals alongside digital assets. Compared with large global exchanges, Bitpanda’s token list is typically more curated, and availability can vary by country and product type depending on local rules and how the asset is offered.

客戶選擇 Kraken 而非 Bitpanda 的原因

Bitpanda offers multi-asset exposure, but Kraken stands out for the depth and scale of its crypto listings. With 500+ cryptocurrencies and strong global liquidity, Kraken provides broader access for investors who want to diversify beyond mainstream tokens. In select regions, Kraken also supports over 11,000 stocks and ETFs, allowing users to manage both digital and traditional assets within one ecosystem. For traders seeking extensive crypto market coverage combined with expanding multi-asset capabilities, Kraken offers greater long-term flexibility.

手續費及定價

Kraken 手續費及定價

Kraken 的交易量分級手續費模式分層清晰且透明,兼顧專業交易者及一般投資者的需要。

掛單手續費由 0.25% 起,吃單手續費為 0.40%;高交易量的個人及機構亦可享有折扣。訂閱 Kraken+ 後,合資格客戶在每月交易量達到指定上限前,更可完全免除這些手續費。

大部分加密貨幣及法定貨幣充值均可免費,惟部分充值方式及特定資產可能例外。Kraken 亦透過在交易確認前顯示所有手續費,進一步提升透明度,讓客戶事先清楚了解相關手續費,避免面對高昂的意外費用。

Bitpanda 手續費及定價

Bitpanda’s pricing is generally presented as a spread or premium built into the quoted buy and sell price for instant trades, which can be convenient but harder to compare across venues. Fees can differ by asset class and order type, and discounts may be available through its BEST loyalty program. For users who prefer a more traditional maker/taker model, Bitpanda Pro provides exchange-style spot fees and order book execution, but product availability and features are not identical across Bitpanda’s interfaces.

客戶選擇 Kraken 而非 Bitpanda 的原因

Bitpanda integrates fees directly into its pricing structure, which can simplify the buying experience but may make cost comparison less transparent for active traders. Kraken operates on a clearly published maker-taker model, with visible volume tiers and no requirement to hold a platform token to unlock competitive pricing. For traders who value predictable, exchange-style fee mechanics and transparent execution costs, Kraken’s structure offers greater clarity and scalability.

安全及託管

Kraken 安全及託管

Kraken 廣泛被視為業內最安全的加密貨幣平台之一。自成立以來,Kraken 從未發生導致客戶資金損失的保安事故,這是少數其他交易所能夠作出的保證。客戶可享有多層帳戶保障,包括使用密碼金鑰的雙重認證、PGP 電郵加密、設有範圍限制的細緻 API 金鑰權限、可設定的帳戶逾時、即時監察可疑活動、提幣白名單及主密鑰設定。

Kraken 於 2014 年率先推出儲備證明,並持續透過定期及可由獨立人士驗證的審計引領業界。這項加密程序讓客戶可以隨時親自查閱其帳戶餘額如何由真實資產作為支持。Kraken 亦持有 ISO/IEC 27001:2013 認證,符合 SOC 2 Type 2 審計要求,並營運一項穩健的公開漏洞獎勵計畫。

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了解加密貨幣安全的基本注意事項。

Bitpanda 的安全性及託管

Bitpanda emphasizes account-level security controls such as two-factor authentication, device verification and withdrawal confirmations. The company states that the majority of digital assets are stored in cold wallets, with internal safeguards designed to limit operational risk. As a European-based platform, Bitpanda operates under regulatory frameworks applicable in the jurisdictions where it provides services. Custody structure and available protections may vary depending on the specific product used (e.g., crypto versus traditional assets).

客戶選擇 Kraken 而非 Bitpanda 的原因

Both platforms emphasize security controls, but Kraken’s defining strength is its long-term track record. Since launching in 2011, Kraken has not reported a breach resulting in the loss of client funds — a distinction that reinforces its position as a security-focused exchange. Combined with recurring Proof of Reserves audits, internationally recognized certifications such as ISO/IEC 27001 and SOC 2 Type II, and a defense-in-depth architecture, Kraken’s model is built around institutional-grade safeguards. For investors who prioritize resilience across market cycles, Kraken’s security history remains a key differentiator.

客戶支援

Kraken 客服

Kraken 以回應迅速且專業的客戶服務見稱,提供多個客服渠道以滿足不同用戶的需要。客戶可以使用真人客服提供的 24/7 線上客服、透過電郵提交請求,或在特定情況下直接致電與客服專員交談。

Kraken 的多語言客服團隊可以使用十多種語言為用戶提供協助,讓公司更有效地服務全球客戶群。

交易所亦在客戶滿意度方面獲得高度評價,並在 Customer Centricity World Series 中獲選為「最佳 AI 客戶體驗應用獎(歐洲)」得主。Kraken 專注於清晰度、同理心及解決問題的速度,持續令其客戶體驗在競爭激烈的市場中脫穎而出。

Bitpanda 客戶服務

Bitpanda provides support through an online help centre and ticket-based assistance, with additional educational content for newer investors. As with many retail-first apps, response times can vary during periods of high market activity. Users looking for dedicated account support, faster escalation paths or around-the-clock live assistance may want to compare service levels and availability in their country before committing significant balances.

客戶選擇 Kraken 而非 Bitpanda 的原因

Bitpanda offers multi-asset exposure, but Kraken stands out for the depth and scale of its crypto listings. With 500+ cryptocurrencies and strong global liquidity, Kraken provides broader access for investors who want to diversify beyond mainstream tokens. In select regions, Kraken also supports over 11,000 stocks and ETFs, allowing users to manage both digital and traditional assets within one ecosystem. For traders seeking extensive crypto market coverage combined with expanding multi-asset capabilities, Kraken offers greater long-term flexibility.

Kraken 與 Bitpanda 比較:結論是甚麼?

Kraken and Bitpanda both serve European investors, but they approach product design differently. Bitpanda emphasizes a simplified multi-asset investing experience, integrating crypto alongside stocks and ETFs in supported regions. Kraken, by contrast, combines that expanding multi-asset capability with deeper crypto-native infrastructure. With 500+ cryptocurrencies, advanced trading tools via Kraken Pro, staking, recurring buys (DCA) and institutional-grade services, Kraken is built for users who want flexibility beyond simplified investing. For those prioritizing liquidity depth, security standards and long-term scalability, Kraken often offers the more comprehensive ecosystem.